Modernizing the Customer Experience with SAP C/4HANA

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From SAP SE Official Youtube Channel: Customers want to be valued as people, not simply as the sales opportunities they represent. At SAPPHIRE NOW, SAP C/4HANA was unveiled as the modern cloud #CRM suite to unify the complete customer experience. It brings together customer #data, machine learning technology, and microservices to power real-time customer engagements across sales, service, marketing, commerce and beyond. Senior Solutions Engineer, Christina Sievert, demonstrated how SAP C/4HANA enables users to distinguish personal data and machine data consents, forecast customer needs with #IoT data, show digital simulations of product performance, and collaborate with customers on proposals and product customization. To learn more about SAP C/4HANA

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